[{"id":225593917603,"handle":"0-3-months","title":"0-12 months","updated_at":"2021-03-03T13:55:03+00:00","body_html":"","published_at":"2020-10-17T20:14:20+01:00","sort_order":"manual","template_suffix":"","published_scope":"global"},{"id":221086417059,"handle":"1-3-years","title":"1-3 years","updated_at":"2021-03-03T14:00:01+00:00","body_html":"","published_at":"2020-09-22T20:14:33+01:00","sort_order":"manual","template_suffix":"","published_scope":"global"},{"id":429903428,"handle":"shop-all","title":"All Clothing","updated_at":"2021-03-03T14:00:01+00:00","body_html":"Shop our full collection of stylish and practical clothing your little ones will love.","published_at":"2017-04-18T16:17:35+01:00","sort_order":"best-selling","template_suffix":"","published_scope":"global"},{"id":454549252,"handle":"baby-shower","title":"Baby Shower","updated_at":"2021-03-03T14:00:01+00:00","body_html":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003ePlease note, if you are purchasing one of our gift boxes or choose individual products and write a gift note at check out to ship directly to the recipient, we remove the pricing from the items and no invoice is included in the packaging. You will only receive your receipt via email. \u003c\/span\u003e\u003c\/p\u003e","published_at":"2017-07-31T14:14:28+01:00","sort_order":"manual","template_suffix":"","published_scope":"global"},{"id":158558814304,"handle":"build-a-gift-box","title":"Build a Gift Box","updated_at":"2021-03-03T14:00:01+00:00","body_html":"\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eBuild the perfect gift for you with our build your own option! Please note, if you choose the build your own, all pricing is removed from the items and no invoice is included in the packaging, you will receive your receipt via email. \u003c\/span\u003e","published_at":"2020-01-07T12:48:16+00:00","sort_order":"manual","template_suffix":"","published_scope":"global"},{"id":224766034083,"handle":"christmas-gifts","title":"Christmas Gifts","updated_at":"2021-03-03T12:40:11+00:00","body_html":"","published_at":"2020-10-12T20:35:01+01:00","sort_order":"manual","template_suffix":"","published_scope":"global"},{"id":198504841379,"handle":"grippy-zippy-sleepsuit","title":"Grippy Zippy Sleepsuit","updated_at":"2021-03-03T15:25:48+00:00","body_html":"","published_at":"2020-05-28T13:33:47+01:00","sort_order":"manual","template_suffix":"","published_scope":"global"},{"id":160795525216,"handle":"hospital-bag-essentials","title":"Hospital Bag essentials","updated_at":"2021-03-03T12:30:18+00:00","body_html":"Shop the softest newborn clothing and accessories for your baby's hospital bag.","published_at":"2020-04-05T11:19:03+01:00","sort_order":"manual","template_suffix":"","published_scope":"global"},{"id":215490363555,"handle":"new-in","title":"New In","updated_at":"2021-03-03T12:30:18+00:00","body_html":"","published_at":"2020-08-26T14:29:13+01:00","sort_order":"manual","template_suffix":"","published_scope":"global"},{"id":160051429472,"handle":"organic-collection","title":"Organic Collection","updated_at":"2021-03-03T12:30:18+00:00","body_html":"\u003cp\u003eWe have sourced the softest organic cotton and bamboo, the only thing you'll want to put on your precious little one! \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy Organic?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWe want to make clothing and accessories that look good, AND feel good! Organic cotton feels softer as it is free from harsh chemicals. It reduces allergic reactions and rashes as there are no GMOs, it is 100% natural. Another positive element to organic is it is kinder to the environment and it's farmers health. Research also shows that production of organic cotton causes 98% less water population than regular cotton. \u003c\/p\u003e","published_at":"2020-03-11T12:39:33+00:00","sort_order":"manual","template_suffix":"","published_scope":"global"},{"id":238347911331,"handle":"restocked","title":"Restocked","updated_at":"2021-03-03T15:25:48+00:00","body_html":"","published_at":"2021-02-02T15:49:11+00:00","sort_order":"manual","template_suffix":"","published_scope":"global"},{"id":438967236,"handle":"sleepwear","title":"Sleepwear","updated_at":"2021-03-03T12:30:18+00:00","body_html":"Cuddle up in our gorgeously soft sleepwear for baby, toddler and kids!","published_at":"2017-05-25T11:28:38+01:00","sort_order":"manual","template_suffix":"","published_scope":"global"}]